Nebosh - Branding & Rollout
Overview
Bavaria is a great beer that has been building a following in supermarkets and convenience stores across the UK. It was time to give this great Dutch beer a starring role and launch it on-trade for the first time in the UK for 300 years.
Client
Nebosh is one of the world’s leading Health and Safety examination boards, providing courses and qualification in Health & Safety compliance for companies in multiple territories.
Health and Safety compliance is important – it’s also something that nobody looks forward to. Nebosh wanted to create a new course – a short intro, available in multiple territories – that would help make H&S more accessible and less daunting.
We created a brand and identity – “Safety Simplified” – with messaging that directly addressed the main barriers to entry. We rolled out brand guidelines, films, press, OOH assets and presentation decks.
Disciplines
Strategy – Brand – Engagement – Film
