Be healthier, and stay in bed? Sounds mad, but before you don the joggers and FitBit, hear us out.

When promoting woolroom’s January sale with social and in-store elements, we stood boldly in the face of January blues, and instead, wanted to remind everyone how the right bed, enveloped in naturally cosy wool, can make the long winter evenings in both fun and resolution-friendly.

2.9K website purchases resulting from Facebook promotions, at a cost per result of £0.07.*

38K post reach, at cost per person reached of 0.07 pence.*

*All figures as of 11th Jan 2018.